Welcome to Equestrian Online and the Saddle Cellar.

Thank you for visiting our website.  We strive to bring some of the best products the world has to offer to our awesome online store.  We have always been driven by quality and are sure you will appreciate that when purchasing your quality equestrian products with us.   
We also want to thank you all for your support, which is always valued, but even more so in the uncertain times that 2020 have brought to us all.     
Thank you everyone for your support!  You are all amazing.
Take Care,
Chris and Ursula


  • Professionals Choice 
  • Zilco
  • Archer Equine
  • Hidez
  • Syncroflex
  • Pro-Dosa Boost
  • Stowaway
  • EZ Ride Stirrups
  • Tuff Rock
  • Polar Equine
  • Naf
  • Woof Ware
  • Endura Max
  • Myler Bits
  • Tuff Rock

We are dedicated to supplying products we have used, love and trust so our customers will have confidence in the products they are purchasing. Our range or equestrian supplies includes:

  • Rider Attire
  • Stable Accessories
  • Girths and Cinches
  • Bits
  • Horse Boot Leg Protection and Care
  • Grooming and Medical Care
  • Saddle Pads
  • Endurance and Trekking Equipment
  • Stirrups and Stirrup Leathers
  • Luggage

All our products are proven to perform over and over again and use leading-edge technology. We have products for all disciplines, including:

  • Endurance and Competitive Trail Riding
  • Eventing
  • Show Hunter
  • Breeding
  • Western Riding
  • Dressage
  • Showing
  • And for those who simply ride for the pleasure of it.
  • Rodeo
  • Show Jumping
  • Pony club

At Equestrian Online we are here to help, first and foremost, so if you have any questions or queries feel free to contact us.

Our products are competitively priced. We take pride in being customer-focused and of our superb after-sales service.

Equestrian Online was developed by Chris Enstrom and Ursula Keenan to provide customers with a stress free, informative and supportive shopping environment. Both Chris and Ursula have ridden competitively in Endurance for a number of years, along with breeding, starting and re-educating horses.

Ursula has represented New Zealand in Endurance at 3 * International Level, and groomed at the very highest levels around the world, including World Championships, and for many New Zealand National Champions. She has trained and exported many horses for the overseas market, both in New Zealand and Australia. She understands what it takes to be on the top of your game and how much of a part great Equestrian Products play in this.

Ursula also has a background and passion in Customer Service, and believes this to be the number one priority in any business.

Chris has ridden to 3* National Level and Groomed for National Champions in both New Zealand and Australia. He has also managed large numbers of export horses and travelled overseas with them.

Chris and Ursula, together with their family, also run a small Arabian stud in Southbridge, Canterbury.

When you shop at Equestrian Online you are dealing directly with Chris and Ursula so you know you are getting a personalised service.

Supporting our customers & community

We thoroughly enjoy attending events, interacting with customers and seeing their amazing horses out competing, so look out for us at competitions, and if you would like to see us at a competition near you, let us know.

At Equestrian Online we want to make sure every purchase is perfect, so if you have any queries or questions regarding your purchase, or something you may like to purchase, please contact us so we can ensure you have what you need.

2014 World Equestrian Games

Equestrian Online proudly sponsored the 2014 World Equestrian Games New Zealand Endurance Team!

Our amazing riders and their equally fabulous horses chose the best our range had to offer.

The horses travelled from New Zealand to France in Hidez Compression Suits and used the Hidez Compression Ice Socks during competition.

They also competed in their choice of Archer Equine Saddle Pads, Zilco Endurance Strapping and Tipperary Sportage Helmets.

World Leading Brands with Equestrian Online

  • Myler Bits Professional's Choice Zilco Woof Wear
  • Pro-Dosa Boost Hidez Compression